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Email Campaign

An email campaign (or mass email) is for product announcement, promotion, onboarding or
other goal. Typically uses a mail service provider that allows tracking of clicks and opens.
Experiment variable: messaging, subject line, length, tone, testimonials, urgency, etc.

Experiment Type:

Experiment Theme:

Discovery

Desirability, Viability

Validation Objective:

Product

Data Type:

Quantitative

Requirements
Cost
Setup Time
Run Time
Capabilities
Prerequisites
Why use this experiment
Relevant Questions
Experiment Tags
Evidence Collected & Confidence (1-5)
Experiment Pairing
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