Card Sorting

A technique in user experience design in which a person uses cards with customers to generate insight.

Experiment Type:

Experiment Theme:

Discovery

Desirability

Validation Objective:

Problem

Data Type:

Qualitative

Cost

Low

Setup Time

Low

Run Time

Low

Capabilities

DesignResearch

Prerequisites

Target Customers

Relevant Questions

How do users mentally organize information?How should we structure our navigation?What categories make sense to customers?

Experiment Tags

Design ValidationQualitativeSolution StageUX DesignUser Research

Customer Insights 3Information Architecture 4

Do these experiements before

Customer Discovery InterviewOnline Communities

Pair with these experiments

Filter by Do this After

Clickable PrototypePaper PrototypeSpeed Boat

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